That’s Fencing, a local fencing contractor in Melbourne, needed visibility for high-intent searches like “Best Timber Fencing Melbourne.” Traditional SEO would take months, and they needed immediate traction in a competitive local market.
The Strategy
Using Press Ranger’s AI Wire feature, a press release was crafted and distributed via wholesale press distribution. Optimized metadata and structured content ensured rapid indexing. AIWire handled surfacing across AI search engines by pushing the release into sources favored by Google, ChatGPT, and Perplexity.
The Result
Within just 4 hours, That’s Fencing was ranking for their target query across Google AI Overviews, Perplexity, and ChatGPT — putting them ahead of local directories and competitors with much larger budgets.
Impact
⚡ Instant visibility on high-intent AI search surfaces ? Aligned with user discovery patterns on emerging search channels ? Locked in premium positioning for local commercial keywords
Want to get your content discovered across surfaces like ChatGPT, Perplexity, Business Insider, and more? Try Press Ranger today.
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Channel: Google AI Overviews & Perplexity
Tools leveraged: AIWire
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